4 Steps to Building a Network That Gets You Hired
You’ve heard it before: “It’s not what you know—it’s who you know.”
But let’s be real. Most people aren’t taught how to actually build a network that leads to real job opportunities.
Do you just cold DM people? Go to awkward mixers? Hope someone magically refers you?
Nope. Building a job-generating network takes strategy, consistency, and value—not just charm or a fat contact list. Whether you're job hunting now or just career-building for the long haul, here are 4 practical steps to create connections that count.
Step 1: Engage Strategically on LinkedIn
Most people treat LinkedIn like a résumé graveyard. Don’t be that person.
Instead, engage with intention:
Comment thoughtfully on posts in your industry
React to updates from leaders in companies you're interested in
DM people with specific feedback or appreciation (“I really liked your take on X—it made me think about Y…”)
The goal? Be visible and valuable, so when you do reach out, they already know your name.
Extra Tip: Create a short list of 10–15 people you want to build rapport with. Interact with their content weekly. Play the long game—it pays off.
Step 2: Reconnect with Old Colleagues
Your most underrated asset? Your past.
Former coworkers, classmates, bosses—they already know your work ethic, personality, and strengths.
Reach out with something simple:
“Hey [Name], I was thinking about our time at [Company/School]—hope things are going well! I’m exploring new opportunities and would love to catch up.”
Even if they can’t help directly, they might know someone who can.
Extra Tip: Check your old email contacts or LinkedIn connections and sort by company or year. You’ll be surprised who’s moved into influential roles.
Step 3: Attend Industry Events (Yes, Even the Awkward Ones)
Events aren’t just about the panel speakers—they’re about the people in the room.
Virtual or in-person, these gatherings are a goldmine of potential contacts who are already thinking about the same things you are.
Here’s how to make the most of them:
Come with 2–3 questions ready to ask
Introduce yourself clearly and briefly (“I’m in [field], currently exploring opportunities in [area]”)
Follow up the next day with a message like, “Great meeting you at [event]—would love to stay in touch.”
Extra Tip: Join niche Slack groups or industry-specific communities. They often have more casual, ongoing conversations that build trust faster than formal events.
Step 4: Offer Value Before Asking for Help
You know what turns people off fast? The “Hey, can you refer me?” message out of nowhere.
Instead, lead with value:
Share an article they might find useful
Offer a thoughtful comment on a recent post or podcast
Congratulate them on a recent promotion or company news
This builds familiarity and reciprocity—so when the time comes to ask, it feels natural.
Extra Tip: Keep track of your outreach and engagement. A simple spreadsheet with names, dates, and notes helps you follow up thoughtfully.
The Bottom Line
Networking isn’t just about knowing people—it’s about being known for something and showing up consistently.
The best time to build your network is before you need it—but the second-best time? Right now.
Be intentional. Be human. And remember: the job offer often goes to the one who followed up, stayed visible, and built real relationships.
Ready to Take the Next Step?
At Riverway, we help professionals build real relationships that open the right doors. If you want to level up your career, check out open positions on our website today!
